Product Designer

Nexa Merchant

The seller side of the Nexa store. Orders, inventory, customers and analytics in one panel. Admin tools tend to get crowded, so the challenge was keeping the same calm, light visual language while handling dense data. Twelve flows, desktop and mobile.

The Nexa Merchant admin panel shown on a laptop and a phone

Overview

Every page answers one question first and lets you dig deeper after. Status colours mean the same thing everywhere, and bulk actions only appear once something is selected. On mobile the data is not trimmed, just laid out for a narrower screen.

Dashboard

Alerts first, then revenue, channels, recent orders and stock warnings.

The Nexa Merchant dashboard with alerts, revenue, channels, recent orders and stock warnings

Orders

Saved views, filters and a bulk action bar that appears on selection. Payment and fulfilment status stay separate.

The Nexa Merchant orders list with saved views, filters and a bulk action bar

Order Detail

Items, payment, timeline and customer context on one page. If the stock is there, fulfilment is one button.

A Nexa Merchant order detail page with items, payment, timeline and customer context

Products

Inventory health shows in the list itself, so a problem surfaces before you open the product.

The Nexa Merchant product list with inventory health shown inline

Product Editor

Media, pricing with a live margin, a variant matrix by location and the sales channels. No extra tabs.

The Nexa Merchant product editor with media, pricing, variants and sales channels

Customers

Segments work as filters, with lifetime value and email status right in the row.

The Nexa Merchant customer list with segments, lifetime value and email status

Customer Detail

Order history, activity, marketing consent and internal notes side by side.

A Nexa Merchant customer detail page with order history, activity and internal notes

Returns and Refunds

The queue on the left, the case on the right. Policy checks and customer history make the call quick.

The Nexa Merchant returns queue with a single case open beside it

Discount Builder

Type, method, value and rules in order. A live summary and a storefront preview keep the result visible.

The Nexa Merchant discount builder with a live summary and storefront preview

Analytics

Sessions against orders, weekday sales by channel, the funnel and traffic sources. Compare is one toggle.

The Nexa Merchant analytics page with sessions, sales by channel, funnel and traffic sources

Reviews

Inline approve and reject for pending reviews. Flagged ones link through to returns.

The Nexa Merchant review queue with inline approve and reject actions

Team and Permissions

Members, roles and a permission matrix that reads like a table. Security rules at the bottom.

The Nexa Merchant team settings with roles and a permission matrix

Outcome

This project turned Nexa into a two sided product: calm and open for the shopper, dense but orderly for the seller. Making the same type and colour system work in a data table and on a product card at the same time was where I learned the most.